ARCO

A better yoga experience

Team Hive: AAron, John, Elisha

Transformed Home Experience

The focus is on housewares, and how the pandemic has changed our view on every-day objects and habits that will continue on.

Cashless Future

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Online Retail

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Home/Gym Equipment

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Work/Home Separation

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Improved Home Office

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Telehealth (Physical/Mental)

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School From Home

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Time Management

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Child Care

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Eating Habits

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Keeping House Clean

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Organzing Reusable Cleaning Supplies

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"Sanitization" Station

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Cashless Future - Online Retail - Home/Gym Equipment - Work/Home Separation - Improved Home Office - Telehealth (Physical/Mental) - School From Home - Time Management - Child Care - Eating Habits - Keeping House Clean - Organzing Reusable Cleaning Supplies - "Sanitization" Station -

From here, where can we narrow it down to three or less opportunity areas that encompass one or more of these pain points?

Working From Home

Telehealth

Increased Anxiety

How Can We…

help people who are experiencing Social Anxiety Symptoms created or magnified by the global pandemic?

Survey

Primary Questions and Demographics

Please list a few coping mechanisms (health and/or unhealthy) you use to combat social anxiety symptoms.

What are some activities you would like to do but your social anxiety symptoms prevent you from doing?

Survey

Results/Highlights

Majority of the responses came from the 18-24 AGE RANGE (29.5%)
Majority of the responses came from individuals who are FEMALE / AFAB (AROUND 79%)
A majority of individuals were NOT FORMALLY DIAGNOSED with anxiety (AROUND 51%)
The top three diagnoses were GENERALIZED ANXIETY DISORDER, POST TRAUMATIC STRESS DISORDER, and DEPRESSION
(60.2%) of individuals anxiety SYMPTOMS WORSENED since the pre-pandemic to now

129 Responses

TOP COPING MECHANISMS

Breathing

Fidgeting

Yoga/Exercise

Sensory

Hobbies

Music

How Can We…

help people who are experiencing Anxiety Symptoms created or magnified by the global pandemic?

Top Concept

Yoga Mat With Screen and Speakers

So How Can We…

support people who use Yoga to manage Anxiety Symptoms created or magnified by the global pandemic?

Why Yoga?

“There are estimated 36 million yoga practitioners in the US alone”

-According to The Global Yoga Survey 2021

“An estimated 5.7% of U.S. adults experience generalized anxiety disorder at some time in their lives”

-Harvard Medical School - National Comorbidity Survey

“54% of those who practiced yoga met response criteria for meaningfully improved (anxiety) symptoms…”

-According to A 2020 study at New York University Grossman School of Medicine

Some Yoga Facts…

“Vinyasa is the top practiced style of yoga which has a large variation in poses
“YouTube is the preferred mode for watching yoga videos
“3 in 4 yoga practitioners prefer to listen to music sometimes or always during their practice

-According to The Global Yoga Survey 2021